About wholesale price calculator
Wholesale prices are lower than retail because buyers purchase in bulk. The calculator finds a wholesale price and the suggested retail price from your cost and margins.
Pricing layers
- Cost to make or buy.
- Wholesale price with a smaller margin.
- Retail price, usually set by the retailer's larger margin.
Volume discounts
Set clear minimum order quantities so a lower price is tied to bigger orders.
A worked example
An item costs ₹300 to make. With a 20 percent margin, the wholesale price is 300 ÷ 0.8 = ₹375. If the retailer adds a 50 percent markup, the suggested retail price is about ₹562.50. The manufacturer, wholesaler and retailer each keep a share.
Volume pricing
Offer lower prices for larger orders, and state the minimum order quantity so the discounts are clear.
